-
26 December
2018
Kwendi Media Audit -
29 October
2018
Kwendi Media Audit
We help to ensure transparency of media planning and advertising buying in 15+ countries.
Our services are used by marketing and buying specialists from more than 70 international and local companies, including advertisers from TOP-10 of their markets.
Since 2006 we have prepared over 1000 media audit reports. Every year we conduct dozens of media tenders, trainings and consulting projects. Kwendi Media Audit customer pool in Ukraine annually covers more than 30% GRP on the TV market.
Kwendi Media Audit cooperates with leading international media consultants. We have the direct access to market data and practices, wide experience in adapting the international reporting standards to the characteristics of local markets.
Post media audit allows to verify the quality of media agency work. It is needed if you look for the answers on the following:
Post media audit gives the possibility to specify areas for improvement in media performance and optimize planning and buying for next periods.
Kwendi Media Audit experts help Ukrainian and international companies choose media agencies since 2006. We speak common language with company’s marketing and procurement teams as well as media agencies teams.
With the help of our experts, you will:
Kwendi Media Audit helps marketers enhance the effectiveness of cooperation with their media agencies.
We regularly do personal consulting and trainings for companies’ staff and TOP-managers.
Graduated from Mechanics and Mathematics Faculty of MSU and started her career in media in 1999. After successful work as media group head in Initiative Media Moscow, she has been director of planning and media director Initiative Media Kyiv, and also – MPG Kyiv general director. In 2009 Renata joined Kwendi expert group as the leading expert on media audit. In 2014 she became KWENDI+RMA partner.
Olga started her career in media in 2004 in Media Direction Ukraine agency as TV planner. Then she worked as media planner and media group head. In 2011 Olga became agency’s media director. In April 2014 she joined Kwendi Media Audit team.
Victoria has 10+ years experience in Advertising. Started as an Account Manager at Linea 12/McCann Erickson in 1997 and promoted to Account Director later on. In 2008 she left the Agency as Media Planner on maternity leave.
In 2014 Victoria joined Kwendi as leading expert in media audit.
Started his work in advertising as media buyer in Visage/Publicis agency in 1997. Continued his career as OOH department head in B&B and Media Direction Ukraine from 1998 till 2005. Then he worked for OOH operator N-Outdoor until 2007.
Konstantin serviced such clients as Coca-Cola, Pepsi, UMC, Reemtsma, LEK Foxtrot, Siemens.
Svetlana works in media since 1986, started at the Ukrainian State Television. She was Media director of Linea12/McCANN ERICKSON (from 2001 – MD of Universal McCANN) for 10 years. In 2006 Svetlana headed Kwendi Media Audit.
She earned MBA degree in International Management Institute (MIM-Kyiv).